Hemlane vs Innago 2026: Hybrid Mgmt vs Free Operations
Hemlane is a per-unit hybrid platform with optional human leasing and maintenance dispatch. Innago is free for the landlord. Honest split for self-managing owners 5–50 units.
Hemlane is a per-unit subscription with optional human-assisted leasing and 24/7 maintenance dispatch — built for landlords who own remotely and need boots on the ground without hiring a full property manager. Innago is genuinely free for the landlord, monetized through tenant-paid processing. Past 25 doors with active accounting and owner reporting, both run out for different reasons.
This is a comparison between a hybrid services-and-software product (Hemlane) and a free-for-landlord SaaS (Innago). The pick depends almost entirely on whether you need humans in the workflow.
TL;DR verdict
- Choose Hemlane if: you own 5–50 units across markets where you don't live, you want optional leasing or maintenance dispatch as a service, and you're willing to pay per unit for predictable hybrid coverage.
- Choose Innago if: you own 1–25 units local to you, you'll handle leasing and maintenance yourself, and you want $0 in monthly subscription.
- Choose neither if: you manage units for other owners — neither has the trust-account discipline or owner-statement workflow a third-party PM needs.
Pricing structure
Hemlane is per-unit subscription with three tiers (Basic, Essential, Complete) plus optional add-ons. Innago is free for the landlord with tenant-paid fees.
| Plan / item | Hemlane | Innago |
|---|---|---|
| Subscription base | Per-unit per month, three tiers | $0 for landlord |
| Door minimum | None | None |
| Tenant ACH | Per-transaction fee | Tenant-paid flat fee per ACH |
| Card payments | Percent | Tenant-paid percent |
| Screening | Per-applicant, rebillable | Per-applicant, tenant-paid by default |
| Human leasing assistance | Add-on on Complete tier, per door per month | Not offered |
| Maintenance dispatch | 24/7 on Complete tier | Not offered |
| eSign | Included | Included |
| Lease templates | State-specific included | State-specific included |
What it actually costs:
- Hemlane at 10 units, Essential tier: typically $80–$200/mo for software-only.
- Hemlane at 10 units, Complete tier with leasing assistance: $300–$600/mo all-in, depending on add-ons.
- Innago at any door count: $0/mo for the landlord. Tenants pay ACH and card fees directly.
Hemlane is a real cost line; Innago is a relationship-cost-with-tenants line. Different shapes.
Features that actually matter
Hybrid services (the Hemlane wedge)
- Hemlane: On the Complete tier, you get human-assisted leasing (someone schedules showings, handles applicant inquiries) and 24/7 maintenance dispatch (after-hours calls routed to vetted vendors). For remote owners, this is the actual product.
- Innago: Software only. You handle leasing and maintenance personally.
Edge: Hemlane, by definition, if you need services.
Tenant experience
- Hemlane: Functional tenant portal, mobile app, AutoPay, maintenance with photos.
- Innago: Functional tenant portal, mobile app, AutoPay. Less polished than the paid suites, but the tenant pays processing fees, which is a real UX cost.
Edge: Hemlane on polish; Innago if your tenants don't mind the fee structure.
Leasing workflow
- Hemlane: Listings, applicant pipeline, screening, state-specific leases, eSign. Plus optional human help on Complete.
- Innago: Listings (lighter syndication network), applicant pipeline, screening, state lease templates, eSign.
Edge: Hemlane if you want syndication reach and optional human help.
Maintenance
- Hemlane: Tenant submits, you assign, vendor coordinates — or on Complete, dispatch routes to vetted vendors with after-hours coverage.
- Innago: Basic work-order tracking. Vendor coordination is manual.
Edge: Hemlane for outsourced maintenance, Innago if you have your own crew.
Accounting and reporting
- Hemlane: Basic income/expense tracking, rent collection, simple owner statements on higher tiers. Not a property-accounting product in the Buildium sense.
- Innago: Single-landlord bookkeeping. No real owner separation.
Edge: Hemlane if you have a small number of owners to report to; both run out for serious accounting.
Mobile
- Hemlane: Functional mobile. Web-first.
- Innago: Strong mobile app for tenants and landlords.
Edge: Innago.
What both don't tell you
- Hemlane's Complete tier is a real service business inside a SaaS. It works when you genuinely need remote leasing/maintenance support. It's expensive when you have your own people.
- Innago's free price has a tenant-experience tax. Every ACH fee at rent time is a small friction point. State law on "convenience fees" varies — check before assuming you can pass card fees through.
- Hemlane is not built for multi-entity portfolios. If you have 10 LLCs and 50 doors, the accounting structure will feel cramped.
- Innago is not a third-party PM tool. No owner-shaped accounting; no trust workflow.
- Both have unit-economics edges in different directions. Hemlane gets cheaper per door at scale on Complete; Innago stays free regardless of door count.
Decision matrix
| If you are… | Best choice |
|---|---|
| 1–10 units, local, cost-sensitive | Innago |
| 5–25 units, remote owner needing leasing help | Hemlane (Essential or Complete) |
| 25–50 units, remote, want 24/7 maintenance dispatch | Hemlane (Complete) |
| Tenants will resent paying ACH fees | Hemlane |
| Want $0 subscription, do everything yourself | Innago |
| 25+ doors managing for other owners | Neither — needs a PM platform |
| Mixed asset portfolio (commercial / industrial) | Neither — needs a PM platform |
If your portfolio is heading past 25 doors with active accounting and owner reporting, a real PM platform earns its keep. Flat-priced options exist there, including Proprietio, which is built for mixed portfolios with owner statements and trust accounting in the product, no per-door fees.
FAQ
How much does Hemlane's Complete tier actually cost? The leasing service add-on is priced per door per month and varies by market. Get a written quote with your specific markets and door count.
Is Innago really free with no asterisks? Free for the landlord on subscription. Tenants pay payment processing fees (flat per ACH, percent on card). Screening is tenant-paid by default.
Can I migrate from Innago to Hemlane? Yes. Export tenants, leases, payments, documents. Plan 2–4 weeks at 10 doors for a clean cutover.
Does Hemlane's maintenance dispatch use my vendors or theirs? Both. You can route to your preferred vendors, and Hemlane has vetted-vendor coverage in major markets if you don't have one yet.
Run mixed portfolios? Try Proprietio free for 15 days — residential, condo, and commercial in one workspace, no per-door fees. proprietio.com